The 6 Best Social Networks for Ecommerce Advertising.
Facebook is THE universal social media
With more than 2 Million monthaly, Facebook
hosts over a quarter of the world’s population,
providing advertisers with an unparalleled
opportunity to reach virtually anyone and
Where Facebook Advertising Shines
When it comes to ecommerce, Facebook excels at lead
If you want email addresses, Facebook is the place to go, with
many advertisers reporting costs below $1 per lead.
The most common model used is to run a Facebook ad directly
into a high-converting landing page offering some variety of a free
lead magnet or bundle product.
Common examples of content for social media advertising
These leads can then be nurtured with a targeted autoresponder
that introduces them to your brand and products.
Is it worth it to pay for Facebook
Yes, the CPC is lower, but if you set up your
campaigns right, your campaigns will drive
high-quality clicks that produce value for your
business. As a result, Facebook ads are often a
much more profitable way to market your
business than other advertising channels.